• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Contact

Daily Business Magazine

A magazine complement to the Daily Business website



  • Life, Arts & Leisure
    • Creative
    • Festival
      • Festival Reviews
    • Film
    • Food & Drink
    • Stage Shows
    • Life
    • Leisure
      • Rio Recommends – dog walks and cafes
    • Homes
    • Style
    • Travel
  • Analysis & Opinion
    • Bill Magee
    • Craig Alexander Rattray
    • Karen Harvie
    • Keith Anderson
    • Russell Dalgleish
    • Terry Murden
    • Viewpoint
  • Interviews
  • Notebook
  • Working Life
    • Careers & Management
    • Finance and legal
    • Technology
      • Tech Talk
    • Well Being
  • Daily Business News
    • All Content
Home » All Content » Contributors » Bill Magee » IoT promises big benefits, but often lacks business value

IoT promises big benefits, but often lacks business value

November 18, 2020 by Bill Magee Leave a Comment


Bill Magee

TECH TALK: BILL MAGEE

“When the rate of change outside exceeds the rate of change inside, the end is in sight.” – late General Electric chairman/CEO Jack Welch

As we all attempt to adjust to a new future it is absolutely no surprise to me that more than half (55%) of Internet of Things projects currently fail to deliver business value, according to new research.

This report from Cognizant / Forrester is timely, given that IoT is being pushed by the global tech industry as the way forward in the digital evolution of business models.

The researchers surveyed 550 C-level executives, IT executives, directors and managers at companies in the UK, rest of EMEA plus the States with varying revenues and size across the sectors.

The collective uncertainty emerged despite a widespread promise of the enormous benefits IoT can offer, but so far not many projects have advanced beyond the proof-of-concept stage.

The Jack Welch quote highlighted above has been tailored by a few folks in relation to the IoT phenomenon, as follows: “When the pace of change exceeds the rate of human capability to absorb..”

For the uninitiated (and there are lots of us out there) IoT is a catch-all label for the network of physical objects embedded with sensors, software and other high tech to connect and exchange with other devices and systems across the internet.

Unfortunately, there are lingering concerns over security and with it, privacy. This hasn’t stopped the IT leviathans spending big bucks in the most unbelievably high levels of marketing hype behind IoT.

The pandemic has created a new form of business chaos and uncertainty., rendering existing mindsets and methodologies “entirely antiquated,” according to nDemand Consulting.

‘Even when the cash has been invested and the team is in place most IoT projects still struggle to realise value’

It’s clear a new mindset is required to successfully implement IoT. The Cognizant report seeks to evaluate common problem areas and identify ways the technology’s adoption can be improved to become more commercially viable and valuable. In some cases IoT can transform an organisation’s operations and boost performance, but actual implementation remains challenging.

So just what goes wrong in the IoT process?

Significant numbers surveyed reveal they have conducted multiple in-house IoT pilots but noted a lack of coherent strategy involved. They reported new IoT capabilities often did not receive the necessary investment or leadership support to extend the initiative across a business Even when the cash has been invested and the team is in place most IoT projects still struggle to realise value.

There are exceptions, but surely this is based on sheer scale where assembly line robotics come to the fore, a world away from the hard-pressed small to medium-sized business searching for tech solutions out of COVID-19.

Manufacturing has displayed most benefits, to date, enabling the sector to unlock previously siloed processes, reduce costs and create smart connected products offering welcome new revenues.

Yes, SMEs can undoubtedly learn from this, but money is tight. The way forward says Randal Kenworthy, Cognizant’s VP of IT and engineering services, is to appreciate that although IoT might claim to lead to commercial improvements in the short term, to get the best from such IoT initiatives, in terms of clear and measurable business benefits, they should be integrated into a long-term strategy.

Share this:

  • Post

Like this:

Like Loading...

Related

Filed Under: Bill Magee, Tech Talk, Working Life

hello

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Primary Sidebar




Editor’s Pick

Ian Ritchie

Benefits flow from a joined up nation

Ian Ritchie

… [More...] about Benefits flow from a joined up nation

Mary Ann Smith (DB Media Services)

Interview: Mary Ann Smith, coach and CEO

Terry Murden

… [More...] about Interview: Mary Ann Smith, coach and CEO

Terry Murden

Time for PM to be pragmatic on North Sea

Terry Murden

… [More...] about Time for PM to be pragmatic on North Sea

Karen Harvie of Aberdein Considine

Harassment changes: all you need to know

Karen Harvie

… [More...] about Harassment changes: all you need to know

Advertising



Footer

  • All Content
  • Site Map
  • Privacy Policy
  • Facebook
  • X
  • Instagram
  • LinkedIn
  • WordPress

Copyright © 2026 · Design by jPAD Consulting · Magazine Pro · Genesis Framework

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT
 

Loading Comments...
 

    %d