As I See It: STEVE SAMPSON says the quality titles are now winning the media war Rupert Murdoch famously reprimanded The Sun’s mercurial editor Kelvin MacKenzie for his “IT’S THE SUN WOT WON IT” General Election headline. Labour leader Neil Kinnock had been trounced, finally and completely. He thought Kelvin was grandstanding. He didn’t get […]
Steve Sampson
Mind your language in the ‘new abnormal’
As I See It: Steve Sampson Guy Gibson VC, war hero, famously chose the N-word as the name for his dog. The black Labrador featured large in the film celebrating one of the greatest missions of World War 2 – the famous bouncing bomb raid on the Eder dam. Who among us didn’t shed a […]
Boris needs to drop the poor slogans and trust his own judgement
As I See It: Steve Sampson “Bring Britain Back”. Now there’s a slogan. A clear message to the nation – it’s time to come out of lockdown. If you’re English that is. Memorable too – we’re starting the long climb out of darkness. A table thumper. On the other hand. “Stay Alert”. Eh? I […]
Stings ain’t what they used to be
A different story about Phillip Schofield coming out was revealed on social media, writes STEVE SAMPSON For those of you watching in black and white. Much-loved daytime telly star Phillip Schofield revealed in a “shock” statement” last Friday that he is gay. He had been wrestling with his sexual identity for years apparently. Now he […]
Boris can see off the media by staying true to himself
STEVE SAMPSON offers some tongue-in-cheek advice to Prime Minister Boris Johnson on media bias and how to defeat the BBC It’s a new political year. A thumping Tory majority to club any opposition with the enthusiasm of a seal cull. Boris’s political opponents are in disarray. Only the media are still seething – they […]



