AS I SEE IT: McDonalds needs to explain its job creation plans, says TERRY MURDEN Fast food chain McDonald’s is hiring 20,000 staff and opening 50 restaurants. It’s an enormous commitment that grabbed a few headlines over the weekend, though it also raised a few eyebrows. On the face of it that works out at […]
AS IT SEE IT: Could the criticisms aimed at the brewing group prompt a change of management, asks TERRY MURDEN What a difference a tweet makes. Scottish brewer and pubs group BrewDog felt the full force of a social media storm after a group of employees decided it was time to blow the whistle on […]
Beer giant BrewDog will temporarily turn its venues into ‘honesty bars’, where fans can pay whatever they want for beer.
James Watt and Martin Dickie’s maverick business methods may not be everybody’s cup of tea (or glass of beer), but time and experience have shown it doesn’t pay to bet against the BrewDog founders. Not so far, though the time for placing a heavier stake may be approaching
Missing the point: Tesco’s return to form last week with some good figures was cut short by an outcry over an advert promoting cheap beer and cider with a strapline which said: “Good Friday just got better.” The supermarket chain managed to upset Christians who felt Good Friday was already good enough as a celebration […]